Video elements help deliver the message and highlight where your brand really shines – Youth Culture. The popularity of visual search continues to grow with tools like Pinterest Lens, Google Lens, and Amazon’s StyleSnap so it is important that all content developed for Young Republic is optimized for search engine placement (SEO). Content moments are everywhere and by tapping into broader trends and looking at the news cycle for opportunities we can help Young Republic become a leader in developing trends and youth culture. 

A consistent and engaging content schedule becomes something that users can rely on, which means they are more likely to make it a habit. For example, if you publish a New Product Post or Fan Feature post every Friday afternoon readers will start to be conditioned to visit the Young Republic website at the same time each week. Peak hours for engagement vary depending on the platform but with a regular content schedule from M3 Media you will be actively posting across all platforms at peak times to increase  engagement with your brand.

Feature Fans and Customers. Youth Culture embrace Instagram and Facebook contests, and are especially engaged in the types that involve shooting and sharing original photos and videos. Young Republic Contests may call for other forms of self-expression as well, such as music, recordings, illustrations, or social essays. The more personal and reactive your engagement the more you develop meaningful relationships with potential and current customers alike. Reactive engagement one-on-one lets them know there’s a real person behind the account, and that can really make a difference in the trust they have for the Young Republic brand.

Ultimately, your engagement efforts should be designed to build new and better relationships with Young Republic customers. Tracking content metrics allows you to analyze the content you share on social media and spot specific patterns. These metrics provide frequency patterns which help you pinpoint the best times to post your content and identify opportunities. In addition to revenue goals, M3 Media make sure that the Young Republic engagement strategy is consistent and that it aligns with your company image and promotes your long-term goals.